Check out how to make the most of your graduate LinkedIn profile with these top 4 tips
1. Keep your profile photo professional
Did you know that LinkedIn profiles with photos get over 14 times more views? A professional photo can help give you the best first impression you can. Consider the lighting, background, and what you’re wearing in the photo. Headshots are best (avoid selfies!).
2. Create appeal with a catchy headline
Make the most of your headline by keeping it short and punchy, for example ‘Marketing student seeking a social media internship’. Your LinkedIn profile is searchable so try to think about what a recruiter/employer would be looking for. And research the right keywords for your industry.
3. Include achievements in your summary
Recruiters can find out information about your work experience, job titles and education in the ‘Experience’ section. So use your summary to show-off about your achievements and what you’ve accomplished during your time studying/on placement. Give tangible examples i.e. ‘I implemented a weekly organic social content plan with an above average engagement rate of 0.21% across all platforms’.
4. Make connections and ask for recommendations
Connect with your university alumni and ask any employers or people you’ve worked with to post a testimonial to your profile page. You can also add any skills you have separately, to help you really stand out from the crowd. Your LinkedIn connections can then endorse you for these skills, adding extra credibility.